Apr 08, 2022

OBP Wins Big at Best of NAMA

SIX NATIONAL AWARDS SHOWCASE THE CREATIVE COLLABORATION WITH CLIENT PARTNERS

Building on a strong showing at the regional National Agri-Marketing Association (NAMA) awards, OBP and our client partners earned two first place and four merit awards at the 2022 Best of NAMA Awards in Kansas City. “The winning work highlighted teamwork and creativity across agency departments and clients in the Noble Pursuit of Possibility,” said Rhonda Ries, OBP president.

Our work for the Bayer Crop Science virtual Commodity Classic 2021 experience won first for Virtual Exhibits. The United Soybean Board “YOU” campaign won first for Single-Page Ads.

Both clients won two merit awards including:

  • Audio/Video Feature or Testimonials: Asgrow “The Next Bushel”
  • Television - Single or Series: DEKALB, Asgrow and Deltapine “Eye of the Agronomist”
  • Local Multimedia Campaigns: United Soybean Board High Oleic Soybean Ad Campaign
  • Website - Directed to Farmers, Ranchers or Growers and All Others Serving Agribusiness: United Soybean Board Website and Digital Hub

It’s an honor to work with Bayer Crop Science and United Soybean Board, and be recognized by our peers across the agriculture industry. Congratulations to the entire team.

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